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Try to focus on evergreen topics Next, if you’re writing a post on a topic, focus on those that are evergreen, meaning that they remain relevant over time. There are Switzerland WhatsApp Number List two ways to do this. First, you can focus on something that is usually always relevant. “Best accounting software for midsize businesses”, for example, is an evergreen search. The results may change over the years, but people will Switzerland WhatsApp Number List continue to look for this type of phrase. But also be aware that evergreen doesn’t mean always present. A topic that becomes relevant on a regular basis, such as “better windows for cold winters” or “when should I ore-treat my lawn”, might still qualify as evergreen. You will have Switzerland WhatsApp Number List peaks of visits composed and concentrated in specific parts of the year, but the continued interest is still there.